Email and online advertising are two of the most powerful tools in the world of digital marketing. Before you set up your Google ad, the first thing to do is some keyword research to determine which words and phrases your intended audience is most likely to enter on Google search, which ultimately determines who sees your ads.
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There are approximately 28 million small businesses with fewer than 500 employees operating in the United States, according to the U.S. Census Bureau. Unfortunately, though,...
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With the holiday season upon us, there’s no better time than now to optimize your digital marketing campaigns. Consumers in the U.S. spent roughly $691...
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Questions are a key component of getting to know someone. Whether it be a new colleague, friend or client, we use questions to understand the...
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Think about the last time you went to a networking event or conference, where you were meeting a lot of new people for the first...
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The success of a family focused law firm depends on its relationship with its clients. This relationship needs to be built on communication and trust....
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You know that feeling when you meet someone and right off the bat you just “click”? On the other hand, there are also instances where...
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More than 100 billion emails are sent every day. And, this number continues to grow. Even with the rise of social media, smartphones and...
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At Content.First Marketing, one of our favorite things is to see businesses grow. There is nothing more satisfying than helping a client attract new...
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It happens to the best of us. You plan, you organize and you create what you hope will be a stellar content campaign. And then,...
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Sending an email to a prospect is a privilege, not a right. When a prospect shares their contact info with you, they are offering you...
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I get a lot of questions about just exactly what “nurture marketing” is. For a lot of small business owners and other professional individuals, nurture...
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With the boom of technology and spike of customer awareness, people have more options than ever, and they know it. Marketers are tasked with the...
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If you’re like 60% of content marketers, you’re using email marketing and hopefully gaining positive returns. While the online marketing sphere has erupted with new...
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