Digital marketing is sometimes seen as the "younger" alternative to traditional marketing, so it’s overlooked as a way to engage the older generations. Then, for digital marketing to seniors, think of how you can tell consumers about your high standards and customer reputation instead.
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The world of online marketing is so vast. If you are a small business owner, you might not be sure how to navigate this world....
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Small business owners like you often have big dreams for their future – and a small marketing budget. But that doesn’t mean you can’t take...
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At ContentFirst.Marketing, we talk a lot about B2B marketing in this blog. After all, we’re a B2B business – we sell services to other businesses...
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You’ve got it all set up – your Facebook ads or PPC search ads campaign is ready to go. Or maybe you’ve got an email...
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Social media can seem sometimes like it’s all fun and games, and visited mostly by the younger generations. Is it just a distraction for business...
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Creating a digital marketing campaign is an effective way to reach your potential customers where they spend a lot of their time – online. But...
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Digital marketing is becoming more important for businesses every year. Why? Because customers are spending more time online, and getting used to doing more research...
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Getting visitors to your website is the primary goal of digital marketing. It’s how you get prospects to make a purchase and become customers. You...
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If you’ve searched for something on Google recently, you’ve probably noticed a mix of content. You’ll see some ads or sponsored content mixed in with...
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If you own a business, you probably know a bit about digital marketing. And maybe you’ve tried to run your own digital marketing efforts in...
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It’s a fact for business owners: to grow your business, you need new leads. And to get new leads, you need a lead generation strategy....
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The current COVID-19 outbreak and the shutdown of many areas of the economy in the United States have left a lot of anxiety for business...
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As a business owner, you know how important it is to meet the needs of your potential and existing customers. Geographic segmentation Geographic segmentation is an effective way to group your customers based on where they live, which can provide valuable insights into their behaviors and preferences.
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