When you think of your marketing strategy a couple of things probably come to mind such as content, copywriting, campaigns, SEO and so on. Lurking...
read moreA Beginner’s Guide to Nurture Marketing
September 27, 2017
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With the boom of technology and spike of customer awareness, people have more options than ever, and they know it. Marketers are tasked with the...
read more8 Writing Tips BEFORE You Start Blogging
September 21, 2017
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Whether you’re new to blogging or a seasoned pro, the writing process is an ever-evolving skill. We’ve written more than our fair share of blogs,...
read moreWe’ve Cracked the Code on Exceptional Blog Writing
September 13, 2017
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How often have you sat for hours in front of your computer screen, completely at a loss for what to write? Blogging is hard, and...
read moreThe Difference Between B2C and B2B Email Marketing
September 6, 2017
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If you’re like 60% of content marketers, you’re using email marketing and hopefully gaining positive returns. While the online marketing sphere has erupted with new...
read moreHow to Build an Undeniably “Clickable” Call-to-Action
August 16, 2017
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In most blog posts, emails, web pages, etc. there contains a call-to-action (CTA.) CTAs are an important part of the lead generation process and essentially...
read moreWhy Video Is Important for Your Brand and How to Craft Compelling Content
August 9, 2017
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Video is one of the most important marketing tools for consumers in this day and age. The “lazy” consumer often cannot be bothered to read...
read more6 Ways to Start a Blog in a Day!
August 2, 2017
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The biggest misconception about blogging is that it is hard to do, when in fact the true “hard” part is remaining consistent. If you can...
read moreAre You Using #Hashtags to Your Benefit?
July 21, 2017
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Hashtags have quickly become one of the most effective search mechanisms for internet users. Simply put, if you’re not using hashtags as part of your...
read moreStoryBrand: 7 Steps to an Effective Marketing Strategy
July 13, 2017
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Everyone loves a good story. It’s simply human nature to crave a strong, clear, focused narrative. To create good marketing, you need to tell a...
read more5 Elements Every Homepage Must Have
July 6, 2017
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A website homepage can make or break a business. For a homepage to be effective, it must: Look good Effectively present the product or service...
read more9 LinkedIn Networking Mistakes That Will Harm Your Brand
June 14, 2017
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LinkedIn is arguably the best online space for professional marketing and networking. When done right, it offers the opportunity to expand your network, enhance the...
read moreUndeniable Reasons Why Your Business Needs a Blog
June 10, 2017
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You might be thinking, “I don’t know anything about blogging,” or maybe you already have a blog but it’s not generating much traffic, so you’ve...
read more5 Essential Blueprints for Your Brand’s Story
June 7, 2017
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Humans naturally crave stories. It’s in our DNA. Stories offer a basis for relatability — something we can see ourselves in; something we can emotionally...
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