Have you thought about using YouTube to promote your business? Pretty good idea, considering YouTube is by far the world’s largest and most widely used...
read morePromoting Your Business with YouTube
September 12, 2018
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Another key for video traffic is keyword use, Embedding your videos to promote your business even more, Promoting Your Business with YouTube, relevant videos for your business, The video’s title is your hook, Tips for Getting Viewers to Your Business’ YouTube Channel, Why transcripts are important for higher rankings
Supercharge Your Content With Emotions That Click With Your Buyers
September 5, 2018
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Remember that Sarah McLachlan ad for the SPCA? It plays a reel of sad, injured, lonely and forgotten animals to the slow, melancholy tune of...
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emotional marketing, Emotions Your Customers Can Relate to, Put yourself in your buyer’s shoes., sharing personal anecdotes with your buyers, Supercharge Your Content With Emotions That Click With Your Buyers, Tips for Marketing to Consumers’ Emotions, Use just the right amount of emotion in marketing.
Getting to Know Your Customers in The Discovery Phase
August 29, 2018
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Questions are a key component of getting to know someone. Whether it be a new colleague, friend or client, we use questions to understand the...
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ask clarifying questions to your clients, Ask the Right Amount of Questions to Prospects, asking sales questions, discovery phase, email surveys to your customers, Gaining Your Prospect’s Trust Before A Sale, Getting to Know Your Customers in The Discovery Phase, how to listen to your customers, questions that lead to a dialogue with your customer
Does Your Brand Have Confidence?
August 24, 2018
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Think about the most confident person you know. How is it you know they have confidence? What does it look like when they walk...
read moreHere’s How Not to Start A Sales Email
August 15, 2018
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Think about the last time you went to a networking event or conference, where you were meeting a lot of new people for the first...
read moreDigital Marketing for Family Focused Law Firms
August 8, 2018
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The success of a family focused law firm depends on its relationship with its clients. This relationship needs to be built on communication and trust....
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calls to action for family law firms, capturing contacts for family law firms, Digital Marketing for Family Focused Law Firms, digital marketing for family law firms, establish trust with your family law clients, family law newsletters and blogs, growing your family law business, how family law firms can attract potential clients, marketing for law firms, website design for family law firms, white papers for family law firm websites
Four Ways to Beat Content Roadblock
August 2, 2018
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Whether you’re putting out content on a weekly, bi-weekly or monthly basis, you’ve probably found yourself in a pickle, struggling to come up with new,...
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do you have writer's block for your blogs?, Four Ways to Beat Content Roadblock, fresh ideas for content, get on online forums for content ideas, how Google alerts work, how to attract traffic to your site, use a variety of content forms for your site, using Technorati to search topics, what is content roadblock
Is Your Business Getting Left in the Dust? A Digital Marketing Tale
July 18, 2018
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This week, I want to share a story with you about two entrepreneurs. My hope is that you will see yourself in them — their...
read moreHow to Optimize Your Website and Rank High in Search Engine Results
July 11, 2018
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Where are you currently spending your marketing dollars — radio, TV, print ads, or digital? Duplicating content on several pages Duplicating content on your website means search engines are left to choose the best URL to rank higher in search results, which won’t always do you any favor.
read moreWant to Stop Losing Qualified Prospects? Try Retargeting!
July 5, 2018
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Did you know retargeting yields one of the highest returns on ad spending for advertisers? Well… now that you do, we’re going dive into...
read moreNeed Help with Headlines? We’ve Got You Covered
June 27, 2018
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You know that feeling when you meet someone and right off the bat you just “click”? On the other hand, there are also instances where...
read moreWhy You Should Be Creating an Omni-Channel Experience for Your Consumers
June 20, 2018
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When you think back to your favorite brands 10, 15 or 20 years ago, you basically had one, maybe two avenues of connecting with them,...
read moreSimple Ways to Make Email Deliverability Work for You
June 8, 2018
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More than 100 billion emails are sent every day. And, this number continues to grow. Even with the rise of social media, smartphones and...
read moreMake Ads Work for You: How to Optimize Your Adsense Earnings
June 1, 2018
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Google’s revenue-sharing ad platform Adsense offers one of the easiest ways for bloggers and webmasters to monetize their websites. Each time a qualified visitor...
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