Remember that Sarah McLachlan ad for the SPCA? It plays a reel of sad, injured, lonely and forgotten animals to the slow, melancholy tune of...
read moreSupercharge Your Content With Emotions That Click With Your Buyers
September 5, 2018
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Getting to Know Your Customers in The Discovery Phase
August 29, 2018
Questions are a key component of getting to know someone. Whether it be a new colleague, friend or client, we use questions to understand the...
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Does Your Brand Have Confidence?
August 24, 2018
Think about the most confident person you know. How is it you know they have confidence? What does it look like when they walk...
read moreHere’s How Not to Start A Sales Email
August 15, 2018
Think about the last time you went to a networking event or conference, where you were meeting a lot of new people for the first...
read moreDigital Marketing for Family Focused Law Firms
August 8, 2018
The success of a family focused law firm depends on its relationship with its clients. This relationship needs to be built on communication and trust....
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Four Ways to Beat Content Roadblock
August 2, 2018
Whether you’re putting out content on a weekly, bi-weekly or monthly basis, you’ve probably found yourself in a pickle, struggling to come up with new,...
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How to Spot A Domain Name Scam and Keep Your Information Safe
July 26, 2018
Do you own a domain name? If you have a small business and a website, chances are you do! But, if you don’t, check...
read moreIs Your Business Getting Left in the Dust? A Digital Marketing Tale
July 18, 2018
This week, I want to share a story with you about two entrepreneurs. My hope is that you will see yourself in them — their...
read moreHow to Optimize Your Website and Rank High in Search Engine Results
July 11, 2018
Where are you currently spending your marketing dollars — radio, TV, print ads, or digital? Duplicating content on several pages Duplicating content on your website means search engines are left to choose the best URL to rank higher in search results, which won’t always do you any favor.
read moreWant to Stop Losing Qualified Prospects? Try Retargeting!
July 5, 2018
Did you know retargeting yields one of the highest returns on ad spending for advertisers? Well… now that you do, we’re going dive into...
read moreNeed Help with Headlines? We’ve Got You Covered
June 27, 2018
You know that feeling when you meet someone and right off the bat you just “click”? On the other hand, there are also instances where...
read moreWhy You Should Be Creating an Omni-Channel Experience for Your Consumers
June 20, 2018
When you think back to your favorite brands 10, 15 or 20 years ago, you basically had one, maybe two avenues of connecting with them,...
read moreHow to Plan Your SEO Strategy for Your Business Website
June 14, 2018
Search engine optimization (SEO) continues to evolve with each passing year. Needless to say, with the ever-changing landscape, what worked yesterday, last week or...
read moreSimple Ways to Make Email Deliverability Work for You
June 8, 2018
More than 100 billion emails are sent every day. And, this number continues to grow. Even with the rise of social media, smartphones and...
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