Optimizing a website to rank for a specific keyword or phrase isn’t an easy task, but it’s even harder to rank for local keywords. You...
read more5 Ways Healthcare Marketing Can Help Your Business Grow
July 5, 2019
It doesn’t matter how small or large your practice is, healthcare marketing is sure to help you grow. Word of mouth advertising only goes so...
read moreImportance of Healthcare Marketing
July 2, 2019
Today specialists in the healthcare industry have a unique opportunity to connect with their patients and offer their services in a wider scope. With healthcare...
read moreSEO: Why Long-Tail Keywords Will Rank Higher
June 26, 2019
Proper keyword research is an essential component in search engine optimization (SEO). You can’t expect to achieve a top search ranking for your website without...
read moreHow to Build Your Mailing List with Google and Facebook Ads
June 19, 2019
Email and online advertising are two of the most powerful tools in the world of digital marketing. Before you set up your Google ad, the first thing to do is some keyword research to determine which words and phrases your intended audience is most likely to enter on Google search, which ultimately determines who sees your ads.
read moreGet More Business with These Local Search Ranking Signals
June 5, 2019
Maintaining a high search ranking is important for all businesses. But if you own or manage a local business, you’ll want to rank high for...
read moreHow Does Google’s 3-Pack Affect My Business?
May 29, 2019
We’ve been talking about how potential customers can search for your local business. If you have not already, check out our latest posts about Google...
read moreGrow Your Business with Google Reviews
May 22, 2019
In our last post, we covered the importance of Google reviews and why your business should be focusing on them (plus three ways to get them). If...
read moreWhy Google Reviews Are Now Vital to Your Business
May 15, 2019
Think about the last service you paid for. It could have been for a meal, car maintenance, housekeeping, etc. You might have thought, “Wow! They...
read moreUnderstanding How Authority Influences Brand Success
May 8, 2019
What is authority and how does it influence your brand’s success? In the Content First Marketing community, we consider authority a core pillar of our...
read moreLocal Search Optimization and Small Businesses
May 1, 2019
Do you operate a small business that relies on local traffic? You should invest the necessary time and resources into optimizing your website for your...
read moreName, Address and Phone Number (NAP) Best Practices
April 24, 2019
Displaying your business’s name, address and phone number (known collectively as NAP) is a critical step in attracting new leads and sales. When a prospect...
read moreHow to Improve Your Local Search Ranking
April 17, 2019
When was the last time that you searched for a local business’s contact information in the phone book? If it’s been a while, you aren’t...
read moreDeveloping a Stronger Content Marketing Strategy
April 10, 2019
Last week, we talked about how digital marketing can transform your small business. This week, we would like to focus on the fact that your...
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