The Challenge
Model My Home is one of the largest Home Staging Companies in the US. They specialize in Occupied and Vacant Home Staging Services to prepare homeowners to put their properties on the market in their best condition possible. Started in 2002, based in Dallas/Fort Worth, it is one of the largest exclusive Home Staging Companies in the United States. Their key services include Vacant and Occupied Home Staging Services, Re-Design Services, Model Home Design and Decorating. And with over 15 years of experience their the team has the opportunity to coach and train thousands of Professional Home Stagers and Realtors through the country.
Now, although they have years of experience in their industry, they still wanted to update their website and improve their brand. To do that, they reached out to us here at ContentFirst.Marketing to help.
Our Approach.
To start, we built Model My Home an entirely new site from scratch. Within that, we made the homepage modern, sleek and clean while offering clear, direct Call-to-Actions. This was done to instantly allow visitors to connect and request a quote. Likewise, we made the organizational design highlights key aspects of their services with easy-to-understand copy and attractive visuals specific for homeowners, realtors, investors and builders. Apart from that, we centered the design aesthetic around their original logo to make it consistent across the whole site. We also provided them with the following services:
- Full Brandscript
- Blogging
- Foundation Content
- Quick Leads – Social
- Website
We also crafted a “quick facts” section, highlighting their professional credibility and experience. Lastly, we added plenty of photos and videos depicting their previous work and integrated links to social media and testimonials. Overall, we are very happy with the results we were able to bring this client and look forward to more work with them in the future.
